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The Future of Control: How MakeProAudio Connects Everything

I came across MakeProAudio at Pro Light & Sound and was a little more intrigued than skeptical by what I saw at their stand. But it wasn’t until they visited my studio that I really understood the depth of what they are about.

 After all, here we are in 2019 and well after what we dreamed decades ago to be the age of flying cars and androids walking among us. While we certainly have the technology and the means to achieve such a reality, in many other areas technology seems to have lacked the necessary innovation to become part of what we now call the Internet of Things (IoT), or the interconnection via the Internet of computing devices embedded in everyday objects, enabling them to send and receive data. And yet, while we are able to synchronize everything we do with our smartphones, tablets and even our vehicles and homes, there still doesn’t seem to be a proper system that unifies our audio equipment in the same way.

 Enter MakeProAudio.

 While at first glance MPA technology seems aimed at the Pro Audio community, a further look reveals the potential of very much being able to control anything and everything from dimming lights to distortion gain or anything you can do with Raspberry Pi or Arduino. By offering LEGO*-like modular building block systems called MPA Tiles, including RGB modules, motorized faders, rotary encoder knobs, inputs and outputs, MakeProAudio brings a definitive solution that allows users to control and automate, well, technically everything.

But what impressed me the most was the surprise of getting to know the mastermind behind the company, CEO Frank Hund. A man who has the wisdom and humility that only life itself can teach us from the unavoidable process of failure and success, and the creative spirit of a child. It takes someone like that to become the inventor of the pioneering tripleDAT native audio recording system, Pulsar and SCOPE DSP platforms, as well as being behind the team that was the very first to develop “truthful” emulations of ARP, Moog, Sequential Circuits and other analog synthesizers.

Today the network distributed software framework that is the backbone of the MPA platform, as well as the technology behind many other award winning state-of-the-art audio systems. 

Taking all of this into consideration, the growth potential of such systems is very clear. Looking at such potential, MakeProAudio could certainly turn to Venture Capitalists for seeking growth partners but instead, they want us, the consumers, the enthusiasts, the musicians, the engineers, the clients themselves, to have our own lucrative membership stake within the company.  Already with the backing of several local to well-known professionals from lawyers and bankers to producers and DJs, their unorthodox approach actually makes much more sense in this current day and age than most business models.

 The keyword and the concept in all this that drives MakeProAudio company values is Nachhaltigkeit, the German word for sustainability. Over 150 years ago, this set of social and ecological values were conceived by Friedrich Wilhelm Raiffeisen (the name behind what is now the Raiffeisen Bank), and that spawned thousands of cooperatives throughout Germany which quickly went from local to an international level, further strengthening the German, European and Global economy.

 Beyond the awesome sounds, synthesis, control and creative possibilities, all great advances of civilization have been about movements. In this age of accelerations and the interconnectedness of our very being, MakeProAudio is bringing the future into the present and that’s something, a movement, I want to be a part of!

 I’m a musician, and I’m a member. In the end, the choice is yours to join us. But when you see it for yourself, I am sure you will become part of this ever-growing family set to change the game forever.

 Let’s make history!

 Yours truly,

 Federico Ágreda Álvarez

Zardonic

http://www.zardonic.net 

 

 

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MakeProAudio’s Crowdfunding Alternative

MakeProAudio’s Crowdfunding Alternative

MakeProAudio closes circle and makes customers co-entrepreneurs

 Introduces cooperative-born crowd-investment model at the intersection of community, innovation and sustainability

Cologne DE, June 13, 2019, MakeProAudio the “you make audio gear and IoT-age platform company for all things audio to automation, today announces a novel approach to the customer manufacturer relationship by offering lucrative Membership Stakes to accelerate company growth and groundbreaking platform initiatives.

“With our open modular system for pro audio and control solutions, users and developers are integral parts of a dynamic community that’s democratizing innovation and product development. Inviting the same community to become a part of MakeProAudio completes our collaborative vision.” said Frank Hund MakeProAudio Founder/CEO. “It’s a circulatory system, rooted in collaborative economic principles where membership contribution serves the community. Not everyone can be an entrepreneur, but now everyone can participate in a company shaping the future of innovation across industry with a stake in the enterprise.” added Hund.

Nachhaltigkeit is the German word for sustainability that was born over 150 years ago in a village near Cologne not far from where MakeProAudio is based. The concepts and social-ecological values conceived by Friedrich Wilhelm Raiffeisen that spawned cooperatives throughout Germany, also forms the underpinnings in the founding of MakeProAudio.com.

MakeProAudio music technology and control products, enable anyone to build “Things” that are unique in that they are designed to be reused, repurposed and re-imaged. That includes the sharing of Lego-like modular building block systems, to the release of free APIs and SDKs that enable makers, in a variety of domains to use MPA Tiles such as encoder, motorized fader and RGB button modules in everything from DIY pro audio to home automation projects.

The global trend in sustainable investing and shareholder activism demanding Environmental Social Governance (ESG accountability) is on the rise. MakeProAudio argues company and community member profitability can be consistent with providing product solutions for people and planet. In that light, MakeProAudio is setting the stage for technology companies to put more focus on long term value creation and their role in society and community.

Supporting quotes

“I am both a sound guy and a maker. I joined MakeProAudio as a member to become an active contributor in making an amazing collaborative vision become reality. ‘ said Reinold Melles, Live Sound Engineer based in Ruppichteroth, Germany.

“When I saw the potential of MPA’s Things, Tiles, and Glue software, I knew I wanted to be a part of this exciting technology,” said  Dale Ong, Composer and Producer, USA

“The idea of creating an empowered, collaborative community based on an open building block system is simply grand and deserves my support,” said, Henning v. K. Communications Scholar and Synthesist Berlin, Germany

“Supporting MPA in their community mission certainly is a good thing to do. But combined with the interest they offer it was a ‘no-brainer’ opportunity for me to become invested,” said,Thomas Link, Lawyer and Band Leader, Cologne, Germany.

To learn more about MakeProAudio membership investment offerings visit https://www.makeproaudio.com/become-a-member/

Or contact membership@makeproaudio.com

Media Contact: press@makeproaudio.com

About MakeProAudio

MakeProAudio GmbH is the ‘you make audio gear’ company. We are a committed group of technologists, musicians and makers founded by Frank Hund, serial entrepreneur and inventor of the pioneering tripleDAT native audio recording system, Pulsar and SCOPE DSP platforms; and developed over a decade: TAN – the network distributed software framework that is the backbone of the MPA platform and other award winning state-of-the-art audio systems. The company works strictly on the basis of social-ecological values and is based near Cologne, Germany, with an R&D center in Bangalore, India, and distributed-team members throughout the world.

 

* LEGO® is a trademark of the LEGO Group of companies which does not sponsor, authorize or endorse MakeProAudio or their products.

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